Halflight
A finishing house for film, built to work at the pace directors actually work at.
Also still image and spatial work. Independent, and the parent of a small group of companies.
These are companies BENDIVUX owns and runs. They are not clients, and the work below is not a case study.
We direct and shoot on location in available light, and edit in house.
Identity built as a grid and a hierarchy, so the work placed inside it keeps its own voice.
Stills shot where the product is made, then handed over as a method the client's team can keep shooting to.
Installations wired to a live feed, so the piece is different every time someone walks past it.
A small unisex line. This is a lookbook, not a checkout: pieces release in short runs and the waitlist gets first notice.